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XiFin and Drug Store News to Host “Forging the Future of Pharmacy” Webinar to Advocate for Expanded Pharmacy Care
October 14, 2024Panel Discussion, Moderated by XiFin Chief Pharmacy Officer David Pope, to Feature Executives from Kroger Health, Blue Cross of North Carolina, American Pharmacist Association (APhA), Alston & Bird and Rational 360
With the growing physician shortage that’s expected to worsen through 2033, nearly 100 million Americans now lack access to primary care. To address this important issue, XiFin’s Chief Pharmacy Officer, David Pope, will lead a webinar panel of industry leaders to discuss how pharmacies can fill these care gaps and improve the health of the communities they serve. The webinar, hosted by Drug Store News, will be held on Tuesday, October 15, at 1:00 pm Eastern.
As the healthcare system grapples with physician and nurse shortages, pharmacies stand ready to assist. With their nationwide locations, highly trained pharmacists, and strong consumer trust, pharmacies are uniquely positioned to address access to care issues. However, unlocking their full potential requires essential legislative, reimbursement, technological, and collaborative care team support.
The webinar’s panel of industry experts will explore how pharmacists, physicians, payors, and legislators can collaborate during this pivotal time to advance pharmacy care and help pharmacies solidify their rightful place as the true front door of healthcare.
Key discussion points include:
- Legislative actions needed to ensure patient access to pharmacy care
- Opportunities for pharmacist-physician collaboration to deliver coordinated care
- Solutions to address payor-pharmacy reimbursement challenges
- Innovative strategies for pharmacists to enhance patient care and drive revenue
- Opportunities for pharmacies to deliver cost-effective services, reduce physician workloads and support payor health outcome initiatives.
When
Tuesday, October 15th at 1:00 PM EDT (10:00 AM PDT)
Where
This event will be hosted as a live virtual webinar. Registration is required to attend.
Moderator:

David Pope
Chief Pharmacy Officer, XiFin, Inc.
Expert Panelists:
- Marc Watkins, M.D., Chief Medical Officer, Kroger Health
- Joseph Albright, PharmD, Associate Vice President, Commercial Pharmacy, Blue Cross North Carolina
- Brigid Groves, PharmD, MS, Vice President, Professional Affairs, American Pharmacists Association (APhA)
- Bob Siggins, Senior Policy Advisor, Alston & Bird
- Nick Garlow, Managing Director, Rational 360
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